User Interface Time Bombs and Why We Need to Look at Customer Experiences Holistically

Think Through the Series of Interactions

OK – we’re all on the design train right?! Good – we should be! Design is how we think of our customer and how we contribute to solving their problem in a way that allows them to enhance their life. Design is an intentional manipulation to change a behavior.

User experience and user interactions are pieces of this design puzzle that facilitate the intended change we are creating. So we know we need good interactions – how do we create these and sustain them? Touch points.

Design Thinking and Why Comedians Are Model Design Thinkers

Design Thinking

Design Thinking and Design (in general) are deep passions of mine. I love the process of discovering what is truly needed or important to a customer or situation and then creating something they find valuable. Top designs are all about executing on a vision and providing great value to those experiencing it. Design Thinking helps you achieve this.

Ideation research

Ideation Research

In the spirit of idea validation, I created a google survey to better understand expectations around ideation and brainstorming events. If you have more ideas on how to improve these events, please reach out.

Here is the link to my survey. 

It should only take about 5-7 minutes tops! Thank you kindly

Drew

Disruptive Innovation and Why You Are Using the Term Incorrectly

Where is the true disruption?

We hear constantly about disruptive innovation and disruptive new markets and disruptive new products... but are they really?

How To Pitch Innovation

How to pitch innovation to risk-averse people

I work in an industry where the vast majority (and probably rightly so) of employees are risk averse. Avoiding or minimizing risk is important (at times) to produce profit, increase shareholder value and advance a business in the right direction. In doing so, many firms pass up opportunity to break from the status

What Will The Next Organizational Structure Look Like?

What will organizations look like in the future?
I am fascinated by the cultural and structural dimensions that make up a company. You can have everything right: the right people, skills, funding, brand awareness, social following... and then it happens - you fail! why? Because companies are human eco-systems that live and breathe and if you haven't deployed the proper one for your org, then it will die.

Why Tiny Houses Ooze Innovation

The Tiny House movement is real

I am sure you've read about the "tiny house" movement. It's growing in popularity and now major TV shows are picking up series around it and loads of builders and designers are beginning to see the value proposition the concept yields.

I myself am considering jumping on #teamtinyhouse for a bunch of reasons. For one, TinyHouses are

Smart City Strategy For Innovation

The 4 Types of Cities and How to Prepare Them for the Future by John D. Macomber

Smart Cities are all the rage - but are we just blinded by the glitz and glamour of

The "everyday" Innovator's Dilemma

Find Innovation Where You Least Expect It by Tony McCaffrey and Jim Pearson

So many times we get stuck trying to be novel or innovate in our jobs and life. Creativity is not something that just happens but

Emotional Culture - The Other Side of Cultural Change

Manage Your Emotional Culture by Sigal Barsade and Olivia A. O'Neill

When you think about how people work together, culture should always come up. It's how we interact with each other and ultimately contributes to our output and successes. Very powerful stuff. Culture has become a buzzword and I think this article

Net Promoter Score? Check out Emotional Connectivity Score

The New Science of Customer Emotions by Scott Magids, Alan Zorfas and Daniel Leemon

Think about your best customer... Got them? Why does that particular customer interact with your brand? If you don't know the answer, try this article 

Marketing 101?

The 16 Marketing KPIs You Should Be Measuring (But Probably Aren’t) by Chuck McMahon

Has it been awhile since you were in the classroom or are you blanking on how to track impact of your marketing campaigns? This should set you straight

Drink this Kool-Aid: Business Model Generation by Alexander Osterwalder and Yves Pigneur

Business Model Generation by Alexander Osterwalder may just replace Business Development courses in B-schools worldwide...

What Kind of Thinker Are You?

What Kind of Thinker Are You? by Mark Bonchek and Elisa Steele for HBR.org

This article struck me as an important one for this blog - what kind of thinker are you?

Start with "WHY"

Hello!

Instead of just telling you want my intentions are for this blog, I'd rather start with "why" I created this blog.

I love to read and get inspiration from well written, thought-provoking authors that challenge the "accepted way of doing things". I frequent HBR.org, the Economist, NY Times, and business/non-fiction books. Discovering new innovation with a healthy dose of curiosity helps spark my own